Hockey Is Really Not A Game For Men!

Former New York Rangers

It’s actually a game for winners and losers, depending on the structure the team synergy and the coach, you’ve got a 50-50 chance to make it big or go home. Last night for my Father’s birthday I bought 2 tickets to the Toronto Maple Leafs VS NY Rangers, we used to watch the games religiously together when I was a kid.

The first period I could not help but comment on the sheer laziness of the team, no focus or core directness, just passing the puck around and no one really taking the lead to shoot the damn puck into the net-the object of the game, to win. At one point as I watched it felt like a group of boys were playing toss the ball in the courtyard of their high school playground, boring.

I leaned over and commented to my Dad, “why are they playing so lazy when the other team is killing it?” My Father replied, “Don’t know, they’re just playing a crappy game.” That is when my deeper perspective of the larger whole hit in, my Marketing Mind took over: the Leafs were relying on each other for support and working off of one another, yet no one took the lead, no one showed leadership skills and everyone seemed to be waiting for direction and there was none. The Rangers were playing independently and only passed the puck to another team player when they knew the other guy was positioned strategically to get the shot. Each time a new team player for the NY Rangers came onto the ice and got the puck he had one purpose, get a shot and by the numbers, that is what they were focused on doing consistently. It was amazing to watch and wondered when the Leaf’s were going to wake up to the fact that their ‘team playing’ was actually crippling their overall effectiveness of winning their game.

Marketing & Business Takeaway? Focus on your end result and aim for it, continue to repeat the play until you get the goal. Do not rely on your team to make you successful, you might be waiting a long time, be the key player to yourself, if others like what you are doing, they will take action. Think independently but always remember that you have a support team to back you up who knows how to play the game with you when you show up. Never take business personally, understand the objective and aim for that outcome. Play smart.

Only in the 3rd period did the Leaf’s up their game, mimicking the direct actions that were creating stellar results and energy from their opposing team. But by then, it was too late. The Toronto team began the game waiting for someone or something to take a leadership role, show them how to lead and what to do. The NY team began with their strategy in mind, played hard from the get-go with their goal in mind, win the game by getting the puck into the net.

Does Your Team Win Or Loose? It's Up To You...Think Independently!

Moral of the Hockey Game via Marketing Tactics? Hockey is really not a man’s game, nor is marketing, it’s a strategy with winners and losers, there is no emotion to who wins or looses, what matters is how you play the game to win. Your winning prize: money, freedom, people you adore to work with (your team) and building an empire based on getting the shot=win the game, with pure laser sharp focus.

1. When you act independently only then can you create the results that you are aiming for.

2. Never ever build your team or your business based on needing another person to depend on you or any other person in the team.

3. Build off each persons expertise to create a super powerful one.

4. Internet Marketing is about claiming your freedom and learning what works so you can rock your business and bring it on home.

5. Before you go to bed at night, write down 3-5 things you want to aim to score at before 11:00am. Strategize what is the best course of action to take to get the quickest, most effective results and do it without any attachment to the outcome.

In conclusion: “Follow the leader” does not mean: don’t act or think independently, it means learn from what others do successfully then take it upon yourself to make it your own. Remember: Leaders are created and not born! This is why it is SO important to research who you are going to join in business and as a partner, it will affect your down line, your bottom line-your income and your mindset. Choose someone who has a strong Internet presence, who is creating results and who has a successful mindset that works in harmony with you and your core values.

Example: If you are 50 years old, recently laid off from a corporate job, searching desperately for an online position, do you think teaming up with a 21 year old who does affiliate marketing and has no personal interaction with their clients, when you have been trained and managing a sales team for 12 years is going to work for you? No, you will be searching for someone who is dynamic, team player yet works independently and has a track record of success.

Do your research, figure out who you are attracted to professionally and why…. then make sure to have a short conversation with the individual rather online via Skype, phone or by email. Google the person’s name and see what you come up with, if there are negative articles about that person, remember that in Internet Marketing it’s actually a Marketing tactic and might not be the truth. Find out for yourself, contact the person and make your own decisions based on your interaction and gut feeling.

Remember what you do, how you do it and who you do it with will make all the difference to your life and the lives of the people who you love. Never compromise as you will always end up loosing what you are truly are looking for.

Summation: When you rely on your group (family, business, friends), you rely on every single person and become dependent upon each others strengths and weaknesses. When you act independently and just go for it, the other players will see your actions creating results and this my friend will  leverage the teams playing field.

Ladies & Gents, get your game on, it’s time to play!

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